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 THE BLUE PAGE

The Right Way To Use Marketing Resources (Part III)

Maximizing the Return on Investment (Part II)

Improve Your Brand Stature And Barriers Against Rivals. (Part I)


Intuitive, Easy to Use Media Sales Solution Software.
Have you heard about Efficio? It’s a web-based account management and CRM system specifically designed for media sales. They take components of the ad sales organization and centralize it into a web based environment. It’s easy to use - so you’ll use it more often.



Accountability on Steroids: The Pickle Solution
Pickle Programs’ newest software can give your station or cluster a huge competitive advantage — you can give the client or agency exactly what they want... a timely post buy analysis that proves you delivered exactly what you promised.


CURTIS SLIWA
Curtis Sliwa - From the Streets to the Suites! You may know him as the founder of the Guardian Angels, and from the John Gotti story, but Curtis wants to convince you he’s a radio guy. Curtis Sliwa Live airs live Monday through Friday from 10 pm until 1 am.


NAB RADIO SHOW 2009 - Dennis Wharton
THE DIAL AND BEYOND, profit from what’s now and what’s next. The NAB Radio Show is always a fun event This year, the NAB is bringing together the top talent in the industry for three days of unique seminars and session to help radio produce more revenue.


Szabo Associates

Slow pay and no pay—get help from media collection professionals. As many local businesses have begun reeling from the economic downturn, some are paying media bills later and later, and some – not at all.  We are your collections professionals.



Broadcasters Foundation of America

Helping broadcasters in times of need.“You Can Make a Difference When It Matters Most.” The Broadcasters Foundation of America wants to help every broadcaster in need.  Give back. Your membership, individual gift or corporate contribution matters.

 

Jetset Media Workshop

CLOSING THE SALE WITH GREAT CREATIVE!
Creating commercials that sell may seem to be a difficult process, but it doesn’t have to be that way. Jetset can help toss out the traditional “production order.



Newtek Webinar  |  www.newtek.com/webinar  |  July 9 @ 3pm

LIVE VIDEO STREAMING WILL INCREASE YOUR REVENUE! Think you can’t find new revenue in a tough market? Radio stations are producing content 24/7 that can be leveraged on the Internet to expand their audience and grow revenue.


Dave Ramsey - Town Hall For Hope

Dave Ramsey is on a mission. He was determined to eliminate this fear from his life - and share the hope with listeners. The culmination is this week’s huge webcast - Town Hall for Hope.  



John Tesh 

Intelligence for your life Ratings for your station. John Tesh loves radio. And radio loves him back. The host of “The John Tesh Radio Show”, heard on over 300 radio stations, is a multi-media star, author, musician and Emmy winner.


SCMS Inc.

Broadcast Equipment: There’s only one real expert. For over 30 years, SCMS, Inc. has been the leader for Broadcast Equipment, rentals, used products and above all else, customer service. 



 

Emmis Interactive II

Interactive Revenue—It’s recession-proof. It may be the only category that radio can rely on for growth in the near future. In fact, digital revenue streams MAY be immune to dips in the economy, but don’t start panning for gold without a clear strategy. 


 

Triton Innovative Marketing

VIRTUAL EVENTS REALIZE REAL REVENUE! From purchases to employment decisions, studies show people are researching major decisions prior to taking any action. So why not go where the people are when you’re looking for new radio revenue? 


 
 
Is your station struggling with a format that just doesn’t deliver the true money? “Broadcast Architecture’s® Smooth Jazz Network® is a hit with programmers and listeners. It’s the best kept secret in radio. Great demo to sell. 

 

 

Making Radio Easier to Buy. Marketron Exchange is an e-commerce platform that allows nearly 6,500 radio stations using Marketron, Visual Traffic, or DeltaFlex business systems to communicate electronically with media buyers.   


 

Vmix

YOUR WEBSITE. YES, IT CAN...SHOW YOU THE MONEY! Video has gone mainstream; and if your station web site isn’t leveraging this interactive and engaging medium and making money at it, you should be! VMIX will show you how.  


 

Emmis Interactive I

Developing A Profitable Digital Strategy: Over the past decade, most radio stations have established a website, but very few have made any money with them. Emmis Interactive, Inc. helps radio develop a digital strategy and build a profitable business... 


 

Sales Imaging

CUT YOUR SALES BUDGET. DUMP YOUR WORST SELLER! Budgets must be cut. Replace the salaries of non-productive sellers with the new media power of a Radio Sales Website from salesimaging.com 



 

TMStudios

SAVING $$ MAY NOT REQUIRE A SHARP PENCIL AFTER ALL!  Looking for ways to cut expenses in the next fiscal year. After years and years of cuts, it’s getting harder and harder to find anything to cut that won’t have a negative impact on your cluster. 


 

Radio Illuminated

Full Color Coverage Maps At An Affordable Price. Remember when every radio station used a coverage map? Radio Illuminated is helping coverage maps make a comeback with quality maps at great prices. 


Fusion Innovative Marketing

How do you call ANY revenue non-traditional? Regardless of what you call it - the money is still GREEN!  Fusion Innovative Marketing has proven ideas that will get your clients (and prospects) to spend more money with your radio station. 


 

Radio Glue

Video, print and web..Outstanding design services for the radio industry! Does your radio station have a really good website? Do visitors come back again and again? RadioGlue can make your website ‘sticky’. 


 

AC Consultant - Gary Berkowitz

Don’t fear the future...There’s too much to do today! HD, the internet, and podcasting are important, but we need to keep our eyes on the main revenue stream - our terrestrial signal. AC Radio consultant Gary Berkowitz... 


 
 
Jimmy de Castro and Dan Patrick tell you how to get ABOVE THE NOISE! For years it was Howard Cosell with his “Speaking of Sports” Now, Dan Patrick has emerged in that rarified air and tradition with the appropriately titled “Above The Noise.” 
 

Strategic Media Partners

Not Just Research...Solutions!  Creativity, content and quality research will help deliver the highest ratings and the most revenue. Strategic Radio Solutions is a partner that can help you with ratings and revenue. 


 

McVay Media Consultants

You’re not in the radio business...You’re in the MEDIA business! Mike McVay confirms it takes more than terrestrial radio to compete...Your product mix must include terrestrial radio, Internet radio, podcasting, websites, text messaging, etc.


 

Advantage Systems

$400,000 in new direct business in only eight days - plus, 60% renewals! Generating new local-direct revenue is critical to the life of radio. Advantage Systems Inc. has a long, impressive track record of creating new dollars for radio stations.


Million Dollar Media Rep

LOOK IN THE MIRROR! Wouldn’t you like to bill $2 million or more? You CAN do it - even in a sluggish economy. Commit yourself to applying the skills that will lead you to become a million dollar media rep! 



 

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